Meet Caitlin Duggan: turning sustainability into action
Creating meaningful sustainability outcomes requires clear goals, collaboration and people who can turn strategy into action.
In a new Women in Automotive profile, Caitlin Duggan, Sustainability Specialist at Custom Fleet, shares how an unexpected career path led her into sustainability. She also reflects on her role in developing and now delivering our strategy and action plan through to 2030.
Her story also provides an insight into how we approach sustainability across Custom Fleet in New Zealand and Australia, with environmental, social and governance considerations connected to long-term business performance. Caitlin’s work supports our sustainability priorities across both markets, including how we help customers respond to changing expectations and progress their fleet sustainability goals.
Cohen McElroyMarketing and Communications Manager ANZ
26 Aug 20262 min read
An unexpected pathway into sustainability
Caitlin began her career in marketing before moving into customer experience and product roles.
That background has proved valuable in sustainability. Understanding customer expectations, communicating complex ideas clearly and balancing purpose with commercial realities have all influenced how she approaches her work today.